Raksha Gopal
Meta Ads strategist and creative lead who handles everything from strategy and briefs to production and post-shoot across DTC, B2B and B2C brands. Started in organic social, certified in UI/UX, now leading creative and growth at Dare Network. 40+ clients. One person. Full stack.
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<h2><strong>Case study 01 · D2C Food Brand (Gulf Market)</strong></h2><h1></h1><p class="min-h-[1em]"><br></p>
purchases, top ad
AED lowest CPP
Impressions
Dubai FMCG - Ramadan Sale Campign
6.45x peak ROAS
Before and After creative ROAS
Impressions
<p class="min-h-[1em]">Briefed and executed multiple UGC, influencer, and static ad formats for a food brand in the Gulf. Top-performing ad generated 274 purchases at AED 44.34 CPP with 643K impressions and 298K reach. Mix Fruit Torte influencer ad hit 69 purchases at AED 34.60 …
<p class="min-h-[1em]">Strategised and briefed doctor UGC videos, before-after creatives, and carousel ads for a skincare brand. SM | Before & After (Women) achieved 4.15x ROAS on ₹20,736 spend with 215K impressions. Kikkisa Lepam Carousel drove 6.45x ROAS — best performing …